AN EIGHTEENTH-CENTURY MAP
PIRACY
By David Stoker
Thomas
Chubb, when writing an account of James Corbridge's map of Norfolk and Suffolk,
noted that there appeared to have been a grievance between this surveyor and
the bookseller William Chase in 1735.1
The reasons for this grievance are apparent from an exchange of open letters in
the Norwich press which was not noted by Chubb and which provides interesting
information relating to map publishing in the eighteenth century.
James
Corbridge, who originated in Newcastle-upon-Tyne and worked subsequently in
Devon, appears to have begun his career as a land surveyor and map publisher in
Norfolk with the publication of a prospect of Great Yarmouth in 1726 and a
particularly fine plan of Norwich in 1727 which included engravings of all
churches and other important buildings in the City.2 These ventures were obviously a financial success and so
the following year Corbridge began to advertise for subscriptions for a full-scale
survey and publication of a map of the county.3
Hitherto, attempts at mapping Norfolk had been inaccurate and mostly derived
one from another. Corbridge however, started completely afresh and, together
with a team of helpers, he set about a scientific survey. The result was a
really splendid map, published in the autumn of 1730, and which for the first
time included the villages of Yelverton and Stoke Holy Cross in their correct
positions.4
Two
Norwich booksellers, William Chase and Thomas Goddard, watched Corbridge's
enterprise with interest.' Both men were always looking for opportunities to
make money, and neither of them was troubled with many scruples, and so they
resolved to publish a pirated edition of Corbridge's map. A cheaper, new and
accurate map of the county of Norfolk', was therefore advertised in October
1730 as 'now engraving and will speedily be published'.5 However, it must have soon become apparent to the
booksellers that whereas the work necessary to produce their map was only a
fraction of that undertaken by Corbridge, there would nevertheless be a delay
of several months before their rival version was ready for sale. In the
meantime the original publication was enjoying fairly good sales.
Chase
and Goddard therefore attempted to slow down the sales of Corbridge's map while
waiting for their own cheaper version to become available. They did this by
accusing Corbridge of the same faults in his map, which had existed in earlier
maps of Norfolk. They attempted to cast doubts among the literate population of
Norwich by persuading one of Corbridge's assistants to write to Chase's
newspaper, the Norwich Mercury, claiming that the map was both inaccurate and
really only a derivation of earlier surveys.6
The assistant in question was a man with the unlikely name or soubriquet of
Thermometer Elinett, who had apparently developed a grudge against his former
employer and so was in a good position to make accusations. When Elinett's
letter appeared in the Norwich Mercury, Corbridge's case was immediately
taken up by the rival newspaper proprietor Henry Crossgrove, who allowed the
surveyor to give his own reply in a very long piece published in the anonymous
letter from another of Corbridge's assistants, is of considerable interest.7
MR. CROSS-GROVE
Looking
over Chase's Paper of last Week, 1 observed a Letter (as he calls it) signed
T.E. the Authors of which (by some false & scandalous Discourses of late)
seemt to me to be Thermometer E-t, Chase and Goddard; who with a deal of Malice
and design against Mr. Corbridge, tell us the late ACTUAL SURVEY seems to them
to be only a Copy: Which 1 can prove to be False, having been with Mr. Corbridge
many Hundred Miles and on many Church-Steeples especially one remarkable, where
it seemed difficult for him to get out on the Leads or Tower, for which Reason
he ordered a Fellow (which 1 understood had sometimes carried one End of his
Chain for Want of a Better) to take the Instrument up, and take the Bearings to
all the Churches; but to the great surprize of Mr. Corbridge, he found T.E. did
not understand the Use of the Instrument, for he had taken the South End of the
Needle for the North; therefore found the said T.E. not capable of being
instructed in that Affair. The next Day he was ordered to measure the Distance
between Hingham & Norwich, from which when lie came Home, he could not give
an Account having lost his Way, (as he said) and measured by Melton Church;
therefore he thought him not a proper Person to measure without a Guide. As to
Mr. CORBRIDGE's imploring him in the ACTUAL SURVEY of the County, 1 am well
assured was no other than to measure small Distances with the Wheel; where he
was obliged to follow him, (altho' he had directing Objects) to keep him on the
Line; all which Errors appear to render him unworthy of being named amongst the
True and Practical Surveyors. 1 should not have taken on me this Trouble, had
it not been for many false and groundless Aspersions thrown on Mr. CORBRIDGE in
many Companies by such unworthy PRETENDERS; and doubt not they will be so
esteemed by all Impartial Men, by their indeavouring to undermine and take away
the Property of another Man so bare-faced, that sure they must blush when they
read their own Proposals, in which they tell us a true and accurate Map is
ingraving; and being conscious of their own Inabilities, desire the Assistance
of all Gentlemen. It is plain they have little Skill in Geography or
Navigation, only in the Part which tends to PIRACY; otherwise they would find
Mr. CORBRIDGE's MAP was not taken from any former Map. 1 shall conclude with
assuring the Publick, that Mr. CORBRIDGE's MAP is a TRUE and ACTUAL SURVEY, and
deserves the Applause of all Wellwishers to Art and Industry; and believe the
Price the Justices were pleased to set to the Subscribers, too little to defray
the Expense of so Great an Undertaking: And as it has been always my Rule to
incourage Arts, so 1 recommend and prefer Mr. CORBRIDGE's MAP to any that may
be copied by any Petty Stationer whatever; and that all Men may be of my
Opinion, are the wishes of, Sir, Your Servant,
Despite
the piracy, Corbridge's map enjoyed success equal to his plan of Norwich. Chase
and Goddard's copy was in fact further delayed and did not finally appear until
July 1731 by which time it was too late materially to affect the sales of the
original.8
Corbridge
went on to publish an equally impressive survey of Norfolk and Suffolk in 1735.
The surveyor could not resist the opportunity for attempting to get his revenge
for past injuries. He therefore included on his map a note;
'To
Mr. Chase & his Map (if they doubt my Scale of Miles which contain 1760
Yards) for if 1 mistake not he has given three Scales to his Map which he calls
great Middle & Small, things Uncommon in Surveys of Countys and as useless
as the 3 heads Imploy'd in Copying My late Map of Norfolk.’9
February 1977
Notes
1. Thomas Chubb, A descriptive list of the printed maps of
Norfolk 1574-1916 (1928) 59.
2. Peter Eden, 'Land surveyors in
Norfolk 1550-1850', Norfolk Archaeology,
35, 480-1.
3. Norwich
Mercury 3.2.1727/8.
4. The
MS draft of this map is in the Norfolk Record Office.
5. Chubb. 59. For an
account of the careers of Chase and Goddard see David Stoker, A history of the Norwicb book trades
1560-1760, Library Association
thesis 1975.
6. Norwich
Mercury 17.10.1730.
7. Norwich
Gazette 14.11.1730.
8. Norwich
Mercury 24.7.1731.
9. Chubb.59.